CALGARY, AB — Big Brothers Big Sisters of Calgary and Area (BBBS) is pleased to announce that more than $243,000 has been raised through the second annual All-Stars For Kids in support of mentoring programs for children and youth. The campaign, which came to a close at the end of August, was supported by Gary Nissen and Qualico, who together matched every donation up to $100,000.
All-Star athletes like Sean Monahan of the Calgary Flames, Canadian Olympic women’s wrestling champion Jasmine Mian, Olympic gold medal curler John Morris, and Calgary Stampeders Quarterback Bo Levi Mitchell were among a group of local champions who used their public profiles to help raise awareness about the importance and impact of mentoring. A line-up of local businesses also supported the campaign by hosting fundraising events in the communities that BBBS serves.
“We have been humbled and inspired by the outpouring of support we’ve received from the community throughout this campaign,” said BBBS President and CEO Karen Orser. “To all those who donated or supported this campaign in any way, we want to thank you for your commitment to improving the lives of children and youth so that we can build a brighter future for our community.”
All of the money raised from All-Stars For Kids will be used to create and nurture life-changing mentoring relationships for young people in Calgary, Airdrie, Cochrane, High River and Okotoks. Last year, BBBS served over 1,700 children and youth, many of whom are dealing with significant adversities such as abandonment, abuse, mental health issues, and poverty. Research has proven that supportive relationships like those fostered by BBBS help children to overcome stressful life challenges so that they can grow into thriving, resilient adults.
“Ensuring young people have the support they need to overcome challenges and achieve more is the best investment that we can make,” said Orser. “When we encourage children to realize their potential, that potential shines bright everywhere.”